Ready to launch your side project?
Your FREE 30-Day starter kit is here!
It’s 2025 (soon!)—time to stop dreaming and start building.
This starter kit is inspired by how I built my side project, Lex. When I started, I had no team, no funding, and no tech skills. Using just Google Docs and Instagram, I hacked together a dating app that grew into a VC-backed startup and successfully acquired this year. My recent post From Side Project to Startup: Your Guide to Taking the First Step expands the early days of building Lex.
I’ve been where you are—sitting on an idea, unsure where to begin.
I created this kit to break down the steps that helped me go from scrappy beginnings to a fully launched company.
Whether it’s your first creative project, a passion idea you’ve been putting off, or a concept for your next company, now is the time to launch.
I’m thrilled to share "30 Days to Launch Your Side Project (and Maybe Your Next Company)"—a practical, no-fluff guide designed to help you:
Clarify your idea
Create prototypes
Gather feedback
Refine your vision
Cool thing: I am using this exact process to launch this here starter kit. It’s not just theory—it’s how I take ideas from dream to reality, and now it’s yours to use, too.
What’s Inside the Starter Kit:
Simple, actionable steps to guide your first 30 days.
Free tools and resources to help you move forward without a big budget.
Insights from my experience as a creative founder with an unconventional background.
Want More Support?
For paid subscribers, I’m opening up Substack Chat for the first time ever! This is the perfect space to stay motivated and troubleshoot as you work through the kit.
This is your chance to:
Ask me anything about the starter kit.
Get advice on your project in real-time.
Connect directly with me and a group of like-minded creators.
Paid subs – Substack Chat with Me!
Here’s How to Get Started
1️⃣ Grab the FREE Starter Kit: ➡️ Get the Kit Now ⬅️
2️⃣ Join the Chat: Upgrade to a paid subscription to unlock Substack chat access.
What’s Next?
I’m also considering offering:
A 45-minute workshop to walk through the kit together.
A 4-week 1:1 sprint to personally guide you through your first month.
Let’s make this the month you take the leap—and maybe build your next big thing.
Comment, share, and email me your feedback on the starter kit!
Excited to put this into action in 2025!